Case Study Type:
Business:
Loan Use:
Loan Amount:
Microfinance
Building Material Shop
Increase and Diversify Stock
£160
Fatimata from Kalba in Ghana, started her successful building materials business selling, cement, charcoal and other building materials using her WildHearts microloan.
I sell products like cement, charcoal and building materials from my house, which backs on to the main road into town. I used my WildHearts micro-loan to increase my stock and to start selling cans of petrol. Since taking my loan, business has really increased – I have more goods which has attracted more customers.
I’m really proud to be a businesswoman
I also have better availability of my products. Previously I used to run out of cement but now my customers can see I always have more, so come more often. Having petrol as a second revenue stream has also really helped.
Now that I am becoming successful I feel more confident and have peace of mind. My ambition is to one day have my own petrol station. If you come back and visit me in the future, you will see that I have achieved my dream!
